This August, Metrobank is helping Filipinos get an early start on their holiday goals—especially for big-ticket purchases like a new home or car. The bank is launching an early holiday campaign to promote financial mindfulness and offer great deals to help customers achieve their dreams sooner.

To kick off the campaign, Metrobank held a special media event on August 8. The gathering at One Ayala Malls featured an early holiday serenade by Jose Mari Chan, the country’s iconic “Father of Christmas Carols.” His performance underscored the event’s message of planning ahead and making purposeful spending decisions for a joyful holiday season.

Your guide to turning your dreams into reality

Last year, Metrobank launched G.I.F.T., a pre-holiday initiative designed to help Filipinos get ahead of their financial goals. It’s built on four principles: Get guided by goals, Invest your bonus wisely, Follow a budget plan, and Take advantage of deals. Starting this process in August, well before the holiday rush, gives people a head start and a better chance of achieving their goals. The goal is to help Filipinos become more financially mindful and avoid the “financial hangover” that often follows the holidays.

Building on this tradition, Metrobank is now introducing the #EarlyGIFT Challenge to encourage Filipinos to take concrete steps toward their dreams. The challenge invites everyone to jumpstart their financial journey this August by following a simple process:

1. Write down one meaningful, specific, and realistic goal you want to achieve within the next year.
2. Share it on social media using the hashtag #EarlyGIFT.
3. Encourage your friends and family to participate.

Metrobank Chief Marketing Officer Digs Dimagiba said the #EarlyGIFT Challenge will help start a change in mindset for individuals to be more financially purposeful which then creates a ripple effect towards better decision making.

“We encourage all Filipinos to become more financially mindful and resilient by redefining our usual holiday traditions when it comes to financial planning. Let us all start making our resolutions early in August – take the time to reflect, make just 1 specific and realistic goal that you can publicly commit to doing for the next 12 months, and inspire others to join you so you have a support system and this time, you as well as your family and friends can all finally accomplish your resolutions and grow together,” he added.

Your partner to achieving the car and home of your dreams
To help Filipinos get started early in achieving their biggest life dreams in August, Metrobank also announced the bank’s Happy Holideals promo.

Metrobank Consumer Lending Group Head Peaches Cuenco shared “Metrobank believes that your dreams of moving into a new home or driving a new car should not wait until the holiday season. With our Happy Holideals promo that offers low rates, waived fees, and more, you can start working on your goals today and we will be your financial growth partner every step of the way.”

The Happy Holideals promo lets borrowers who will apply and have their car or home loan approved before October 15, 2025, and booked by October 31, 2025 will enjoy exclusive rewards, competitive loan rates, and so much more:

• Waived fees of up to PHP100,000 on both home and car loan applications. This includes mortgage registration fees, documentary stamp tax, and notarial fees.
• Low interest rates, starting at 8.70% interest rate per annum (p.a.) for car loans and 6.50% interest rate p.a. for home loans with a minimum term of three years.
• Free car insurance from AXA Philippines for the first year on car loans.

Clients can conveniently apply online through Metrobank’s website or visit the nearest Metrobank branch.

By rolling out these offers ahead of the traditional holiday rush, Metrobank brings the joy of the season earlier than expected.

To learn more about the Happy Holideals promo or how to join the #EarlyGIFT Challenge, visit www.metrobank.com.ph or follow Metrobank on its official social media channels.