The new HUAWEI Pura 80 Ultra has solidified its place at the top of the mobile photography world by earning a record-breaking DXOMARK score of 175. This impressive score is 6 points higher than the next-best device and is a result of three historic achievements: the highest-ever Photo Score (180), a record-tying Video Score (166), and the best telephoto performance ever tested.

This milestone underscores HUAWEI’s commitment to photographic excellence, transforming its legacy from exceptional to unmatched. The HUAWEI Pura 80 Ultra, released globally last July, has connected with photographers worldwide by bridging the gap between innovative lab research and real-world artistry. As the flagship device of HUAWEI’s imaging line, it redefines the very possibilities of smartphone photography.

Redefining Photography with Top-Scoring Excellence

DXOMARK, a trusted authority on camera performance, has awarded the HUAWEI Pura 80 Ultra an unprecedented Photo Score of 180. This score reflects the phone’s exceptional ability to handle light and detail. Its 1-inch Ultra Lighting HDR Camera boasts an industry-leading 16EV dynamic range, which allows it to capture complex scenes with a single shot. For instance, you can take a picture of dancers around a bonfire where the golden flames are translucent and the dancers’ faces are still sharp and detailed. The phone also makes shooting portraits at dusk effortless, as subjects are beautifully clear against a sky with a smooth, watercolor-like gradient, thanks to its smart multi-zone exposure mapping.

This exceptional 180 score is a result of the Pura 80 Ultra’s mastery of portrait photography. It uses advanced AI to precisely define subjects, rendering every detail—from stray hairs to accessories—with perfect clarity against a smooth, blurred background. Faces in low light look natural and dimensional, with true-to-life skin tones. The variable aperture (f/1.6–f/4.0) provides creative flexibility, automatically adjusting for group shots to ensure everyone in the foreground and background is in sharp focus.

The HUAWEI Pura 80 Ultra is redefining long-range photography with the industry’s first Switchable Dual Telephoto Camera, which earned the highest telephoto score from DXOMARK. This innovative system combines a 3.7x medium lens and a 9.4x super-telephoto lens into one unit, giving you unmatched versatility. Whether you’re capturing crisp architectural details from half a kilometer away or the intense look on a performer’s face from the back row of a stadium, the phone delivers stunning clarity. Even at magnifications of 10x or more—where other phones struggle—the Pura 80 Ultra can capture intricate details, like wind-carved ridges on snowcaps or the glint in a leopard’s eye at dusk, while maintaining excellent color and exposure.

Setting New Benchmarks for Video Mastery

The HUAWEI Pura 80 Ultra delivers outstanding video quality, tying for the industry’s highest score with a 166 Video Score. This is largely due to its 16EV Ultra Lighting HDR Camera, which expertly handles extreme lighting conditions. For example, it can capture a backlit portrait where the subject is clear and the sky is beautifully graded, or a bonfire scene where the flames look transparent and the shadows are still full of detail. With its advanced stabilization that feels like a professional guide, you can shoot smooth, lifelike videos without a tripod, making it easy to capture everything from performances to urban stories.

The dual-telephoto system on the HUAWEI Pura 80 Ultra brings the same excellence to video. Its powerful 9.4x magnification and advanced stabilization let you capture incredible footage without handheld shake. Imagine a wildlife documentarian tracking an eagle in flight and seeing every detail of its feathers, or a concert videographer zooming in on a drummer from the back row with AI tracking that maintains focus perfectly, even through flashing spotlights and pyrotechnics. This cinematic versatility ensures you get vibrant, professional-grade footage in any situation.

The phone’s exceptional photo and video performance is powered by the Ultra Chroma XMAGE camera. This technology uses 1.5 million multi-spectral channels to achieve near-perfect color accuracy, ensuring that skin tones look natural against vibrant city lights or during a sunset. Colors in every scene—from green forests to blue skies—are captured exactly as the human eye sees them. This advanced color science is a key reason for the phone’s record-breaking scores, ensuring authentic and vibrant reproduction in every frame, no matter how complex the lighting.

Redefining Possibilities with Fashion-Next, Durable Design

Beyond imaging supremacy, the HUAWEI Pura 80 Ultra honors HUAWEI’s tradition of daring aesthetics. The evolved Forward Symbol Design, now adorned with sunburst motifs and golden accents, radiates horological luxury in two striking finishes: Prestige Gold and Prestige Black. Practical elegance shines through with the Second-Gen Crystal Armor Kunlun Glass, offering 25x greater drop resistance than conventional glass. The AI Smart Controls Button transforms the device into an extension of the creator’s intuition, while EMUI 15’s interactive themes add delightful touches, like lockscreen emojis tumbling playfully under fingertips.

Since its debut, the HUAWEI Pura 80 Ultra has seen much enthusiasm across global markets. Both professional photographers and photography hobbyists, who demand uncompromised imaging excellence, have swiftly adopted the device as part of their photography device lineup. Gizmochina Picks from Gizmochina even hailed the device as a “Camera Master.” More than a tool, the HUAWEI Pura 80 Ultra has become the ultimate creative companion. This global resonance amplifies HUAWEI’s core philosophy that technology should liberate creativity, never constrain it.

Through deep hardware-software integration and comprehensive imaging evolution, HUAWEI Pura 80 Ultra demonstrates HUAWEI’s profound technical heritage while delivering unprecedented all-scenario imaging experiences. By elevating every strength, from telephoto versatility and colour science, to light mastery, it has expanded photography’s frontier for everyone who dreams in frames.

Read more about DXOMARK’s review of the HUAWEI Pura 80 Ultra HERE.

Capture Excellence with the HUAWEI Pura 80 Ultra

Get your hands on the HUAWEI Pura 80 Ultra, now available for pre-order on Shopee, Lazada, TikTok, HUAWEI Online Store, and HUAWEI Experience Stores nationwide. Available in Prestige Gold and Golden Black, the HUAWEI Pura 80 Ultra retails for PHP 89,999 and comes with premium care services, including including free 1-Year 1-Time Accidental Damage Protection and 1-Year Battery Renewal Service from HUAWEI Care+, official APAC Region warranty coverage, Priority Maintenance Service, as well as a free door-to-door Collection and Delivery for repairs.

Pre-Order the HUAWEI Pura 80 Ultra and get an exclusive freebie bundle, which includes HUAWEI WATCH GT 5, HUAWEI FreeBuds 5, a 1-Year 1-Time Accidental Damage Protection and Battery Swap Service from HUAWEI Care.

To learn more about the HUAWEI Pura 80 Ultra, visit Huawei’s official website or social media accounts (Facebook | Instagram).