Huawei is redefining mobile photography with the launch of its new flagship, the HUAWEI Pura 80. This powerful device seamlessly blends advanced imaging, a refined minimalist design, and AI-driven interactions to create a truly immersive experience. The HUAWEI Pura 80 invites you to see everyday moments in a new light, setting a new standard for smartphones that elegantly balance style and performance.

You can now pre-order the HUAWEI Pura 80 in the Philippines for PHP 47,999. The pre-order period runs from August 29 until September 11, 2025.

Bring Everyday Stories to Life with the Ultra Chroma Camera’s Cinematic Imaging

The HUAWEI Pura 80 elevates everyday photography to a cinematic level. Its Ultra Chroma Main Camera captures every color and texture with incredible accuracy and dynamic range, ensuring your photos are vibrant and true-to-life.

The phone’s powerful camera system also includes a 50 MP Ultra Lighting Camera for stunning low-light shots and a 12 MP Periscope Telephoto Camera that brings distant subjects closer with exceptional clarity. For expansive landscapes and group shots, the 13 MP Ultra-Wide Camera gives you a broader perspective. With its specialized Ultra Chroma Camera, the HUAWEI Pura 80 ensures every picture tells a story with breathtaking depth and true-to-life color.

Experience Seamless AI Features at Your Fingertips

The HUAWEI Pura 80 seamlessly integrates powerful AI features to make every interaction effortless. You can edit photos with a tap using AI Removal to instantly get rid of unwanted people or objects. AI Gesture Control adds a new layer of convenience, letting you interact with your phone without even touching it—you can scroll, press, or snap a photo just by moving your hand.

Never worry about bad group photos again. AI Best Expression intelligently selects the best facial expressions from multiple shots, so everyone looks their best and no one is caught blinking.

The HUAWEI Pura 80 prioritizes your privacy and convenience. AI Messaging keeps notifications discreet and private by hiding them when someone else is looking at your screen, while also syncing them in real-time to your HUAWEI wearables. During calls, AI Noise Cancellation ensures your voice is crystal clear by blocking out background noise, even in loud environments.

Navigating your phone is simpler than ever with the Smart Controls Button. A single tap unlocks your phone, a double-tap launches your favorite apps, and a swipe adjusts your camera’s zoom. A long press activates Celia, your personal smart assistant, while the built-in fingerprint reader ensures secure access.

Make your home screen more fun and interactive with features like Emoji Crush and Air Hoops. These dynamic themes react to your gestures and movements, turning simple interactions into a more engaging and personalized experience.

Refined Design with Youthful Elegance

The HUAWEI Pura 80 combines sophisticated design with incredible durability. It features a 6.6-inch OLED flat-edge screen and a sleek, frosted glass back. This modern aesthetic is enhanced by a premium, skin-friendly matte texture that feels great in your hand and resists fingerprints.

The Pura 80 is available in three elegant colors: Frosted Gold, Frosted Black, and Frosted White, ensuring a style for every personality.

Beyond its beautiful design, the Pura 80 is engineered for resilience. It is protected by 2nd Generation Kunlun Glass, which offers 20 times more drop resistance than standard glass. This makes the HUAWEI Pura 80 an ideal companion for daily use, perfectly balancing enduring elegance with practical durability.

Enjoy Power That Lasts, Sound and Visuals That Immerse

The HUAWEI Pura 80 is built to keep up with your busy life. Its large 5170mAh battery provides all-day power, and with 66W HUAWEI SuperCharge, you can get back to full power in minutes. For ultimate convenience, the 50W Wireless SuperCharge lets you charge without the cords.

Entertainment on the Pura 80 is a rich, dynamic experience. The Ultra-Large Amplitude Dual Speakers deliver deeper bass and clearer sound, all from a slim design.

The HUAWEI X-True Display™ provides stunning clarity and lifelike detail with a 460ppi pixel density. Its 1–120Hz adaptive refresh rate ensures a smooth visual experience for everything from scrolling and streaming to gaming. With HDR high dynamic display, the screen balances light and shadows perfectly, making every scene immersive and vibrant, no matter where you are.

Elevate Every Moment with the HUAWEI Pura 80’s Cinematic Imaging and Refined Design, Pre-Order Today

The HUAWEI Pura 80 is now available for pre-order in the Philippines for PHP for PHP 47,999 from August 29 until September 11, 2025, through HUAWEI Experience Stores, the HUAWEI Online Store, Shopee, Lazada, and TikTok Shop.

Pre-orders of the HUAWEI Pura 80 come with a HUAWEI WATCH GT 5, trade-in tokens worth PHP 5,000, and HUAWEI Care+ worth PHP 4,799.

Be among the first to experience a new era of flagship innovation, where cinematic imaging, refined design, and AI-powered intelligence redefine how every moment is captured and enjoyed.

To learn more about the HUAWEI Pura 80 Series, visit HUAWEI’s official website or social media accounts (Facebook | Instagram).