In celebration of its 8th global anniversary this November, CHAGEE Philippines has announced its new leadership team: Christopher “Sonny” Tiong as Country General Manager and Oliver “Ollie” Rabatan as Deputy General Manager.

Sonny Tiong takes the helm as Country General Manager, steering CHAGEE’s nationwide expansion and operations. He is a seasoned F&B executive, having previously served as COO for international and local favorites including Krispy Kreme, Jamba Juice, and Pancake House. His focus will be on strengthening store performance, operational discipline, and delivering premium customer experiences.

Sonny Tiong, General Manager

Joining him is Deputy General Manager Ollie Rabatan, a strategic and award-winning marketer with over 20 years of experience, notably as the Chief Marketing Officer at McDonald’s. Ollie is recognized for his deep market understanding and ability to drive performance and loyalty through successful campaigns like “Bigger Chicken McDo” and the McDonald’s App launch.

In his role as Deputy General Manager, Ollie will spearhead CHAGEE Philippines’ innovation and growth strategy. Drawing on his passion for brand management and exceptional consumer experiences, Ollie is set to play a pivotal part in leading CHAGEE into its next chapter and firmly establishing the brand as the leader in the Philippines’ premium milk tea category.

Ollie Rabatan, Deputy General Manager

“CHAGEE’s story has always been about blending tradition and innovation. As we celebrate our 8th global anniversary, our team is taking that story even further—reaching more Filipinos, expanding our presence, and strengthening our community built on quality, culture, and connection. We look forward to continued growth in the next year as we bring more people together one CHAGEE cup at a time,” says Sonny.

“As CHAGEE continues to grow in the Philippines, our focus will be on building deeper connections with consumers through creativity, insight, and authenticity. We see great potential to strengthen how CHAGEE engages Filipinos through storytelling, design, and experiences that reflect modern lifestyles while celebrating our craft, culture, and community,” says Ollie.

With a renewed vision and leadership, CHAGEE enters its 8th year poised for sustained growth—ready to continue redefining the milk tea culture in the Philippines and beyond.

Stay tuned for more updates on CHAGEE by following its Facebook page at
CHAGEE Philippines and Instagram @chagee.ph.