CHAGEE Philippines is inviting tea lovers to experience a new classic with the launch of its Apple English Breakfast Tea on July 3, 2026. This exclusive, limited-edition beverage and the CHAGEE | Tate merchandise collection are made possible in partnership with Tate, one of the UK’s most esteemed cultural institutions.

A unique experience inspired by artworks from Tate’s collection, this launch brings together a rich story of premium tea, heritage apples, and fine art that beautifully spans cultures and centuries.

Two Traditions Meet in a Modern Tea Classic

Apple English Breakfast Milk Tea

Tea and apples share deep historical roots across global cultures. While tea originated thousands of years ago in China before becoming a beloved daily ritual worldwide, the apple has been a staple of Western art and agriculture across Europe and Asia for centuries.

The new CHAGEE Apple English Breakfast Milk Tea honors both long-standing traditions, reimagining familiar flavors for today’s tea enthusiasts.

A Premium Five-Tea Blend Across Continents

The sophisticated tea base features a precise blend of five distinct, premium teas:

• Assam (India): Provides a bold, full-bodied, and malty backbone.
• Lapsang Souchong (Wuyishan, Fujian): Adds a signature, deeply satisfying pine-smoked layer.
• Yunnan Golden Pekoe: Lends a velvety, rich texture.
• Four Seasons Spring (Taiwan): Infuses a smooth, floral balance.
• Highland Qilan (Fujian): Lifts the entire profile with a lingering orchid fragrance.

Each tea variety is roasted and processed independently, then meticulously blended under strict temperature and humidity controls to allow the natural aromas to integrate seamlessly.

Pure Red Fuji Apple Extraction

To complement the robust tea base, CHAGEE sources premium Red Fuji apples from Shandong, China. Using a whole-fruit cold extraction process (utilizing both skin and flesh with zero added water, sugar, or preservatives), the pure juice is infused into the tea leaves via a low-temperature process. It is then vacuum-dried to lock in the authentic fruit flavor.

“Culture has always traveled through food and drink, and tea is probably the best example of that in history,” said Christopher Tiong, General Manager of CHAGEE Philippines. “With Apple English Breakfast Tea, we wanted to honor all of those journeys in a single cup, creating something that people from every country and culture can genuinely connect with.”

The CHAGEE | Tate Merchandise Collection & Artworks

The packaging and collectibles for this launch offer a unique experience inspired by three iconic still-life masterpieces from Tate’s collection, each representing a distinct moment in art history.

The three featured artworks are:

• Henri Fantin-Latour, A Plate of Apples, 1861 © Tate – A masterpiece of naturalistic precision and careful attention to daily composition.
• Paul Cézanne, Still Life with Water Jug, c.1892–3 © Tate – A meditative, multi-perspective study experimenting with form, color, and perception.
• Mark Gertler, The Basket of Fruit, 1925 © Tate – A vibrant, expressive display reflecting early 20th-century British art trends.

These historic designs will be featured across the full range of limited-edition packaging, including cups and insulated carrier bags, as well as a curated collection of consumer merchandise.

Collectible Items in the CHAGEE | Tate Merchandise Collection:

• The Apple Edition Picnic Mat (Exclusive to CHAGEE App Activities)
• The Apple Edition Keepsake Magnets
• The Apple Edition Artist Shawl
• The Apple Edition Umbrella
• The Apple Edition Blanket

A Purpose-Driven Partnership for Art Conservation

CHAGEE’s one-year partnership with Tate extends far beyond product design. CHAGEE is actively supporting Tate’s Paper and Photography Conservation Work, helping to fund the physical care and preservation of national masterpieces within the collection so that future generations can continue to experience them.

This relationship reflects a core belief shared by both entities: that culture should be living, accessible, and passed on.

“At Tate Enterprises, we’re always looking for meaningful ways to extend engagement with Tate’s collection beyond our galleries,” said Rosey Blackmore, Director of Licensing & Merchandise at Tate Enterprises. “This partnership has allowed CHAGEE to create a product range that thoughtfully brings together art, design, and everyday ritual, inspired by Henri Fantin-Latour’s A Plate of Apples, Paul Cézanne’s Still Life with Water Jug and Mark Gertler’s The Basket of Fruit, from Tate’s collection. We are excited to see audiences discover these artworks in a new context and through a unique cultural experience.”

Availability and Launch Date

The CHAGEE Apple English Breakfast Tea will be available in the Philippines starting July 3, 2026. Customers can experience this new flavor at physical CHAGEE stores or by ordering directly via the official CHAGEE mobile app.

For more updates, follow CHAGEE Philippines on Facebook, Instagram, and TikTok, or download the app to join the conversation using the hashtag #SipANewClassic.